Market Data
Demographics
The current population estimate for the Village is 8,700. Over the past 20 years the Village has averaged 1.9% annual growth in population.
Key Demographic Figures
| Demographic | Village of McFarland Figure |
|---|---|
| 2010 Census Population | 7,808 |
| 2020 Wisconsin Department of Administration Population Estimate | 8,952 |
| 2040 Village Population Estimate | 12,847 |
| Median Age (2017) | 43.6 |
| Total Housing Units (2017) | 3,398 |
| Median Household Income (2017) | $79,152 |
| Median Family Income (2017) | $99,509 |
| Median Home Value (2017) | $242,600 |
| Village Labor Force (2017) | 4,925 |
| Dane County Labor Force (2019) | 319,006 |
| Dane County Unemployment Rate (2019) | 2.3% |
Transportation
McFarland is conveniently located along USH 51 (18,700-34,600 AADT) and Interstate 90 (54,500 AADT). McFarland is served by the Wisconsin and Southern rail line. The Lower Yahara River Trail connects the Village to the City of Madison's network of off-road bicycle trails.
Distance from McFarland to Popular Destinations
| Destination | Miles from McFarland | Travel Time from McFarland |
|---|---|---|
| Downtown Madison | 9 Miles | 17 Minutes |
| University of Wisconsin-Madison | 9 Miles | 17 Minutes |
| Madison Technical College | 9 Miles | 17 Minutes |
| Dane County Regional Airport | 11 Miles | 18 Minutes |
| Milwaukee, Wisconsin | 80 Miles | 75 Minutes |
| Chicago, Illinois | 140 Miles | 2.5 Hours |
| Green Bay, Wisconsin | 140 Miles | 2.25 Hours |
| Minneapolis, Minnesota | 275 Miles | 4 Hours |
Taxes
The current property tax rate in the Village is $19.45 per $1,000. The sales tax in McFarland is 5.5%.
Market Profile
Refer to the following documents for additional Demographic, Income, and Retail Market Place Profiles of McFarland: